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THE IMPACT OF DIGITAL MARKETING ON BUSINESS GROWTH

In today’s digital age, businesses are increasingly recognizing the importance of establishing a strong online presence. Digital marketing has emerged as a powerful tool that can significantly impact business growth. By leveraging various digital channels, businesses can reach a wider audience, build brand awareness, and drive customer engagement. In this article, we will explore the […]

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SIMPLE WAYS TO SECURE WORKING CAPITAL FOR SMEs

Small and Medium Enterprises (SMEs) play a major role in most economies, particularly in developing countries. SMEs account for the majority of businesses worldwide and are important contributors to job creation and global economic development. They represent about 90% of businesses and more than 50% of employment worldwide. Formal SMEs contribute up to 40% of